Global Ecommerce Sales Growth update

With the number of people shopping online increasing year after year, it should arrive as no shock that global ecommerce sales have also been rising.

Here’s a look at how annual ecommerce sales worldwide have risen in the history few years and are projection to develop.

Key numbers on global ecommerce sales

• Global ecommerce sales are projection to develop from $5.13 trillion in 2022 to $8.09 trillion by 2028.
• In 2024, total turnover from online transactions are set to surpass $6 trillion, after an 8.4% boost from the previous year.
• China and the United States are the largest contributors to global ecommerce, with sales from these two countries totaling more than $2.32 trillion in 2023.
• The COVID-19 pandemic accelerated the shift toward ecommerce by as many as five years, while the growing adoption of mobile technology has also boosted online shopping, with mobile commerce projected to reach $2.07 trillion in 2024.

Global ecommerce sales (2022–2028): table

Ecommerce sales worldwide

Global ecommerce sales are expected to total $6.09 trillion worldwide in 2024. This number is expected to continue growing over the next few years, proving that the ecommerce operating schedule is becoming an increasingly lucrative alternative for companies. 

2024’s number also marks an 8.4% annual boost—the second-fastest global ecommerce sales growth rate in the projection period between 2022 and 2028.

Online sales are expected to continue rising and receive a larger piece of the retail pie. In 2025, global ecommerce sales are projection to rise to $6.56 trillion, before adding another $500 billion in 2026, to $7.06 trillion. In 2027, growth is anticipated to leisurely slightly to 7.2%, to receive online sales revenues to $7.57 trillion. By 2027, it’s estimated that globe retail ecommerce sales will hit $8.09 trillion, surpassing the $8 trillion milestone for the first period.

From 2022 to 2028, annual global ecommerce sales is projected to boost by nearly $3 billion. This marks an overall boost of 57.7% and an average annual growth rate of 7.6%.

Global ecommerce sales: largest contributors

As the globe’s top exporter, China is also the globe’s top ecommerce trade, with total online sales hitting $1.26 trillion in 2023. Together with the United States, ecommerce sales from these two countries totaled more than $2.32 trillion.

It should arrive as no shock then, that some of the globe’s top ecommerce companies arrive from these two powerhouses. In truth, more than half of the top 10 hail from either China or the US. 

Rising ecommerce sales worldwide: biggest drivers

This divide between online and in-store widened significantly during the COVID-19 pandemic. In truth, experts declare the pandemic accelerated the shift to online shopping by as many as five years.

But that’s not the only rationale ecommerce is on the rise. 

The infiltration of mobile technology into consumers’ lives has more than helped to shift things along. Recent figures display the number of people shopping online worldwide is set to rise by 2.7% in 2024 to hit 2.71 billion. Data also shows an increasing reliance on shopping via mobile devices. In truth, mobile commerce sales are also set to develop. In 2024, total sales from mobile devices are projected to hit $2.07 trillion, from $1.71 trillion in 2023.

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