How to Use Reddit for Collecting, Validating, and Launching enterprise Ideas

Ways of using Reddit to discover and validate business ideas. Concepts of enterprise that you can launch via Reddit

If you’re searching for innovative enterprise ideas, it would be sensible to look for them on Reddit. Besides, this platform can serve as a great place to launch and promote your business.

Using Reddit to discover business ideas

To make a sustainable business, you require to detect a issue that meets the following criteria.

• The potential product is going to launch in a growing trade.
• You have enough expertise and resources to propose a answer.
• People are ready to pay for your answer.

Reddit is a perfect place for detecting consumers’ pain points that you can depend on to launch an innovative enterprise. Not all problems can be solved and not all of them are worth solving. To discover on Reddit enterprise ideas with the biggest potential, you may depend on these three methods.

Themed subreddits

When looking for business ideas, you should target subreddits with a large and energetic spectators. To detect them, use the Subreddit Stats tool. It reveals the threads with the fastest growth per fixed period period as well as the discussions with the highest number of posts and comments. If you’re interested in particular keywords, this tool will display you how frequently they were used every year or every month, starting with 2007. If the popularity of your niche keywords has been on the rise, it hints at the increasing demand for your business concept.

Also, when planning a B2B enterprise, discover Reddit communities where local entrepreneurs distribute their experiences. Read people’s achievement and setback stories. Which mistakes did they make? What should you do to avoid these mistakes? Which practices can you borrow from them? At which problems did they assist you look from a recent angle?

Negative product reviews

If consumers rate a product poorly, it means two things: 

• There is a lot of room for advancement.
• Customers require this product (otherwise, they wouldn’t have bought it).

Negative reviews tend to be very detailed. For entrepreneurs, it’s a chance to obtain valuable information at no expense.

For instance, Reddit users can discuss a nail coating that is supposed to make any nail polish look like gel and last for at least seven days. Yet in truth, this product might only work with selected brands and types of nail polish. Besides, its worth might be too high. If you recognize how to enhance the formula of this coating, you can arrive up with a powerful rival to it. 

Moreover, this way you’ll recognize where to discover your first customers. Consider offering your product to the authors of negative reviews for free and inquire them to impartially review it for you, without sharing this information online. If they’re joyful with the product, they can become its online ambassadors.

Surveys and customer advancement interviews

Reddit is indispensable for conducting surveys and customer advancement interviews. Users of this platform are sociable and ready to interact with businesses. You can promptly detect individuals with the interests and expertise that you require. Most of them clearly comprehend which goals brands pursue when organizing surveys and try to be as helpful as they can. 

How to validate business hypotheses on Reddit

The term “validation” means that you make sure there is a trade niche and enough buyer demand for your product. The easiest and the most reliable way of getting to recognize people’s opinions is to talk to your potential clients. Here is how you can organize the interaction with your first batch of customers while relying on Reddit.

construct a basic landing page

Even if you have never done it before, you’ll be able to design a visually appealing landing page in a free website constructor. No coding or design skills are required. Just pick a template from the collection inside the constructor and customize it. 

Don’t focus too much on style, logo, and branding correct now — instead, make sure the copy is compelling. For instance, the AIDA copywriting way has proved its efficiency for all industries. Concentrate most of your efforts on CTAs because your objective is to pre-sell a limited amount of your product. 

ponder about pricing

Set the worth for the early-bird version of your product. For the psychological comfort of your spectators, it should be lower than $100. Inform the visitors that soon, the worth will leave up, but don’t let them recognize any exact numbers because your plans might transformation.

Craft the Reddit posts

Analyze the subreddits where your target spectators is the most energetic. Check the most popular posts there and try to imitate their style. As you distribute the posts that promote your product, they should fit into the talk organically. 

Each subreddit has its person policy for posting content, so make sure to read its rules before publishing anything. Fine-tune your posts for each throng instead of copying and pasting the same information everywhere. 

Before you distribute the link to the product, strive to provide worth for the throng. distribute your advice and expertise with others. 

The best place to post the link is not in the main post but in a comment. If posts don’t work or get deleted, invest in paid Reddit ads. Place them in the same threads where you shared your posts.

Get feedback from the throng

The first type of subreddits you require to focus on is the communities of your potential clients. The second type is business discussions. You require to get to recognize what consumers and your fellow entrepreneurs ponder of your product.

Analyze your results

Once you’ve ticked all four boxes, it’s period to analyze the outcome of your efforts. inquire yourself:

• Did you manage to make a large spectators interested in your product?
• How many pre-sales did you make?
• What did you discover from the throng about your product?
• What have you discovered about the issue that you are trying to solve?

If you realize there is enough demand for your product, feel free to launch it. Otherwise, ponder of an alternative concept or ways of improving your already existing one.

Using Reddit as a promotion channel 

In this part of the piece, we’ll talk about how you can use Reddit’s functionality and throng to launch a sustainable business.

Blogging

If you run a blog, this scheme will drive traffic to your articles and posts.

1. Join discussions that are relevant to your blog’s topic.
2. Prove that you’re an specialist in the field and can distribute valuable knowledge.
3. When people commence trusting you, post links to your blog in your comments.

The higher the traffic of your blog, the more money you’ll make on ads.

Running an online store

If you sell products online, you can use Reddit as a source of traffic for your website. It makes sense to post direct links to your products only if people openly declare that they’d like to buy a similar item. 

To avoid being pushy, you can distribute your expertise in running an ecommerce website and only then distribute the link to your store. You may inform the members of business communities how you developed your store, which problems you faced, and how you overcame them. 

Feel free to distribute case studies from your personal encounter that are related to marketing, design, discounts, delivery, and managing the inventory.

Auction selling

Apart from a conventional store, an auctioning website can generate sustainable boost for you. When promoting it on Reddit, you should try to monetize people’s thrill. You can use the same tactics as described above.

stake and Forex buying and selling

On Reddit, traders trade opinions, experiences, and recommendations with each other. If you are a professional trader, you can join their discussions and spread knowledge, all while you promote your buying and selling courses or an specialist blog. 

But if you are a newcomer and still learning, Reddit will assist you acquire recent skills before you enter buying and selling as a packed-on trade player.

Creating visuals

There are communities where graphic artists can post their portfolios and announcements about opening commissions. Commissions can be ordered by other professionals, such as business owners or representatives of GameDev companies, as well as ordinary users. For instance, users might pay an artist to draw a portrait of their pet or a fanart of their favorite movie character.

Artists can also make custom visuals for posts of other Reddit members. For example, moderators might desire their subreddit to stand out, so they pay for header and background design. Finally, creative professionals can mingle with entrepreneurs in business communities to expand their network and, hopefully, get recent customers.

Matchmaking services

assist people who are looking for adore discover their better halves. Reddit users might make spontaneous posts on various threads, saying they’re dreaming of finding a soulmate. Collect such posts and recommend suitable candidates to your clients. Plus, you can proactively make posts saying that a client of yours is looking for a boyfriend or girlfriend with specific characteristics. 

Private recruiting

Reddit is a great place for looking for jobs and the correct professionals for job offers. Consider acting as a middleman between companies and private users. commence a database to match professionals with their potential employers.

Besides, you can assist Redditers compose compelling resumes that will boost their odds of landing well-paid jobs. 

strategy document writing

Entrepreneurs require business plans to convince investors to back them. However, not all founders can compose compelling documents. They will provide you with facts and numbers, and your job will be to package this data nicely.

Crowdsourcing

The trade worth of the crowdfunding industry exceeds $12 billion and is expected to double by 2027. Even though there are around 1,500 crowdfunding organizations in the US alone, there should be enough room for your assignment. 

The procedure of raising funds is largely built on depend. To try your hand at this business, you should make a proactive and reliable throng, surrounding yourself with people who are eager to back each other. You’ll assist entrepreneurs spread the word about their assignment among those individuals who’ll be likely to pool them.

If you’d like to crowdsource your own product, make a Reddit throng for it and generate hype over its release.

Affiliate marketing

This is how it works:

1. Join affiliate programs of brands that you’d adore to promote.
2. Let them generate distinctive affiliate links for you.
3. Post these links wherever it’s appropriate, including Reddit.
4. Brands will pay liquid assets for every navigator or customer that you brought.

The biggest mistake that a beginner business owner would make is to commence placing links randomly on Reddit. That would be considered spam. Post links only in those communities where people recognize and regard you. Make sure your content is relevant to the talk — for instance, distribute links to online stores that sell fitness equipment in threads that are dedicated to sports.

A close alternative to affiliate programs is pay-per-click marketing. Your job will consist in sharing links in relevant subreddits. But this period, you’ll get income from Pay Per Click networks for bringing each recent user.

Copywriting

There are thousands of business owners and marketers on Reddit. They require excellent sales copies for their products — and you can do it for them. Clients who have already used your services can recommend you to their colleagues on Reddit. Also, there are subreddits where you can post your financing collection and commence collecting commissions.

A divide niche of copywriting is press release services. The mission of a press release is to announce an upcoming occurrence or sum up something that has just taken place. It’s a powerful tool for boosting brand awareness and solidifying the brand’s reputation.

Ghostwriting

Bloggers, celebrities, entrepreneurs, and top managers often desire to release their autobiographies. But they don’t recognize how to get started, which information to include in the book, and how to structure it. Consider becoming a ghostwriter for such people. recall: the ghostwriting fees should be higher than what you can earn from publishing your own book.

Book reviewing

Apart from writing books, you can also review the ones that someone else wrote. You might ponder that since clients will be paying money to you, your reviews should be largely positive. However, it would be reasonable to mention shortcomings of each book to be objective. 

To promote your services, join book reader subreddits and post your reviews there.  Try to be engaging and inspiring: if you can make a person buy a book after reading your review, customers will discover your work extremely valuable.

Social media management

On Reddit, you can post strategies for promoting corporate and personal brands on various platforms, such as LinkedIn, Facebook, Twitter, etc. To achieve with this enterprise concept, it’s significant to keep up with the ever-changing industry trends. You’ll require to continuously get recent knowledge, complete courses, and attend webinars.

Also, you can act as an advisor for entrepreneurs who are just getting started to promote their businesses on Reddit. They might desire someone to explain how ads work and what they can do to reach Reddit additional expense users who don’t view them. 

SEO consultant

Your target spectators will be bloggers and website owners. They’re always looking for ways of improving their positions in search engine rankings. A excellent way of finding customers is by posting useful posts and case studies in thematic subreddits. Once you establish yourself in this niche, you’ll never run out of clients. 

Survey consultant

Business owners might not recognize how to discover users with the correct demographics on Reddit. Your mission is to organize the procedure efficiently. On Reddit, people are always enthusiastic about sharing their opinions, so you won’t probably require to incentivize them.

Also, sometimes entrepreneurs simply don’t recognize how to compile surveys or conduct CustDev interviews. After mingling with business founders on sure subreddits, propose them your services in private messages — but make sure that you’ve built mutual depend in advance.

Business concept consultant

Entrepreneurs arrive to Reddit to investigate people’s pain points and propose solutions to them. To assist them save period and attempt, you can:

1. Browse Reddit’s additional expense enterprise ideas
2. Put down viable concepts and systematize them
3. propose entrepreneurs lists of ideas that match their expertise

Some individuals might be looking for startups to invest in. It would be great if you could not only compile a list of companies that require monetary back but also put down their terms of investor relations.

Product creation

Make one step further from collecting other people’s ideas — you can implement them yourself instead of letting someone construct a top-notch product. By following the first two steps in the previous paragraph, you will be able to identify the ideas that generate the highest demand. As the products are ready, use Reddit’s sponsored adverts and banner links to inform the throng about their existence.

Niche research services

When entrepreneurs desire to invest in a business or launch it, they require exhaustive information about the niche of their selection. You’ll assist them get the essential data, including the latest industry signals.

Selling used items 

The first way to this business concept is fairly straightforward:

1. Buy used items cheaply
2. discover recent owners for them on Reddit
3. Resell these items at a boost

The second way is to act as a middleman, putting vendors in touch with clients.

Selling arts and crafts

Reddit is a superb platform for selling handmade goods, such as jewelry, flower pots, home decorations, or knitted accessories. People avoid buying such items from mass-trade shops because they desire their objects to be distinctive.

throng buying services

Some vendors provide lucrative discounts to throng buyers. On Reddit, you can form groups of consumers to place a large order and reduce the product’s worth. You may get your percentage either from the vendor, or your customers, or both.

Selling online courses

On Reddit, it’s straightforward to discover an spectators for nearly any type of online courses, be it fitness, foreign languages, or playing musical instruments. To get started, you’ll require to prove that you’re a factual professional in this sphere. Apart from diplomas, licenses, and certificates, it would be great to display your recommendations and positive comments from your previous customers.

Advisor services 

You may specialize in any area where you have proficiency, be it credits, trip, or sales and marketing. Your clients will be asking you questions and you’ll require to respond them. Compared to online courses, your objective here is not to distribute all your knowledge with your customers. Instead, you only require to fix their pain points that will be defined during your session. 

navigator production services

If you have navigator lists for sure goods or services, you can sell them to other businesses. Plus, you may generate recent leads using various tools and platforms. Reddit has many business communities where you can discover recent contacts and, hopefully, bring in customers.

By the way, if you desire to discover more about leadgen business, check this piece — we asked our throng member to distribute her invaluable expertise. 

Services for locals

Reddit will assist you discover clients for offline services in your area — to do that, just publish a promo post on a subreddit of your city. This way, you can discover customers for massage therapy, beauty services, hair styling, fitness coaching, babysitting, cleaning, repair, etc. 

Programming services

If you’re a freelancer programmer, let Reddit users recognize that you can make mobile apps, plugins, and custom software. As always, use thematic communities (i.e. enterprise subreddits) to discover your potential customers. Be ready to display your financing collection.

Web design

Again, Reddit is packed of professionals who construct their presence online and require to stand out from the throng. If you are a web designer, post your financing collection on an appropriate subreddit and make it obvious that you’re open for recent orders. 

Apart from corporation owners, ecommerce websites, and bloggers, marketers can become a large segment of your customers.

Website appraisal services

Use Reddit to discover entrepreneurs who desire to recognize if their website funnel is as efficient as it can get. Website owners and bloggers will appreciate it if you inform them whether they require to enhance any of these elements:

• Code
• SEO components
• Text content and visuals
• Checkout procedure
• Mobile pages
• Design and branding
• Product range
• UI/UX

make a template that you’ll use to assess all websites, regardless of their niche and level of complexity. Develop a scale that you’ll apply to each page of the website. distribute checklists with your clients so that they comprehend step-by-step what they require to upgrade.

Building a membership website

The term “membership” means that people are required to purchase a subscription to access your website’s content. This content should be highly valuable for consumers. For instance, it can be exclusive analytics from a sure industry that you update twice per month. 

Establish yourself as an industry specialist on Reddit. Drive traffic to your website but don’t leave Reddit completely even when you commence to make a substantial boost on the subscription. Use this social platform to systematically prompt people about yourself and expand your spectators. 

Final thoughts

The business concepts that we listed in this piece can arrive in handy for people who have expertise in such diverse niches as marketing, IT, massage, copywriting, Forex buying and selling, and many others. These enterprise ideas assist Reddit users launch profitable companies and minimize their customer purchase spend.

This social platform is a great place for discovering customer pain points, coming up with solutions to solve them, and validating these products. Once you’ve launched a business, you can promote it on Reddit and target potential consumers.