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15 Blog Examples To assist Kickstart Your Own Successful Blog


Starting a successful blog can assist you connect to recent audiences, generate recurring inbound traffic, and promote products and services while building your brand.

Blogging also gives you room to experiment with content, inform customer stories, educate readers, or target keywords and phrases to assist your website rank higher in Google search results.

There are lots of ways to make money blogging, but many entrepreneurs battle because it takes period, worry, and attempt to get it correct. Simply publishing a few posts a month isn’t enough to regularly bring traffic to your site.

That’s why this post takes a close look at 15 blog examples. These blogs all have distinctive strengths that will assist back you as you commence your own blog, no matter what topics you schedule to cover.

What is a blog?

A blog is a digital publication that can complement a website (such as an ecommerce site) or exist independently (such as a trip blog). A blog may include long-form articles, short updates, lists, infographics, videos, photos, and other digital content.

15 successful blog examples

  1. HubSpot Blog
  2. Moz Blog
  3. Bravely leave
  4. TechCrunch
  5. Path Edits
  6. Pretty Presets and Actions
  7. The Press Blog
  8. Maude
  9. Great Jones
  10. Partake Foods
  11. Nomadic Matt
  12. Cup of Jo
  13. Julia Berlozheimer
  14. Scary Mommy
  15. Edutopia

The following 15 blog examples are successful in distinctive ways and propose encouragement for your own blogging initiatives:

1. HubSpot Blog

Screenshot of HubSpot’s blog homepage showcasing featured blog posts on marketing and trends.
HubSpot publishes posts about AI-generated content, sales planning, marketing plans, and customer trip maps.

HubSpot offers a affluence of content catering to marketers of all levels. There are plenty of data-driven articles, case studies, how-to guides, and marketing tips. Topics cover various aspects of inbound marketing, sales, and customer service, making it a leave-to resource for marketers looking to enhance their strategies and skills.

2. Moz Blog 

Screenshot of the Moz Blog displaying highlighted blog posts from Moz’s Whiteboard Friday series
The latest blog posts on the Moz Blog.

A chief in the SEO industry, Moz is known for its high-standard insights and SEO tools. The blog is well-respected for providing in-depth analyses and practical advice on search engine optimization.

The Moz blog regularly publishes articles on SEO best practices, Google algorithm updates, link building, and keyword research. It often features specialist opinions and research studies that assist enhance its position as a chief in the content marketing globe. The blog’s special Whiteboard Friday series details a specific SEO way in straightforward terms—every Friday—to keep readers coming back for more. 

Key takeaways from these marketing blog examples: 

  • Include diverse content types for all expertise levels. HubSpot’s content covers topics that can assist at all stages of a marketer’s career, including data-driven articles, case studies, and how-to guides. 
  • Sprinkle in specialist insights. The Moz Blog is a leave-to source for SEO folks because it shares the specialist insights of industry professionals. 
  • Employ engaging learning formats. Both HubSpot and Moz publish posts in various formats to assist turn complicated concepts into straightforward-to-digest series. 

3. Bravely leave

Bravely Go blog homepage with photo of founder Kara Pérez as she smiles, standing outdoors
You’ll discover financial planning advice on the Bravely leave blog.

Bravely leave is a financial planning blog run by money coach Kara Pérez. She publishes content about how to save, manage, and invest your money in a sustainable, ethical way. She also has educational videos, offers money software tool recommendations, and provides money coaching services for a fee.

Key takeaways from this financial planning blog example: 

  • Use personal stories. Kara uses her own financial encounter as a springboard for advising her readers. 
  • navigator into your products and services. Use your blog content to promote your products. Bravely leave links posts to coaching services, so readers can receive an extra step if they desire. 

4. TechCrunch 

TechCrunch headline about OpenAI co-founder Schulman leaving for Anthropic
TechCrunch shares the latest tech information on its blog.

TechCrunch is well known for its on-the-pulse tech journalism. It covers startups, industry information, technology trends, and in-depth analysis of the latest software. Expect to read blog posts that characteristic recent business profiles, reviews of recent tech products, and coverage of tech events and conferences. By reading TechCrunch’s latest coverage, you can be well informed about the tech industry, too.

Key takeaways from this tech blog example: 

  • distribute timely, relevant coverage. The tech industry is constantly evolving, which is why TechCrunch needs to distribute up-to-date industry information to remain a leading tech blog.
  • Dig deep with analysis. TechCrunch offers detailed analyses of software and tech products to assist readers comprehend the implications of recent technologies and trends. 

5. Path Edits

Screenshot of Path blog homepage with recently published posts
The Path blog offers product photography tips, Photoshop tutorials, and photo editing advice.

Path Edits is a virtual clipping path and photo editing studio that offers basic Photoshop edits for ecommerce product photos. Along with its services, it also publishes a blog featuring content about photo editing and product photography.

Articles include tips on how to shoot, edit, and optimize product photos for the most sales and best profitability on property (ROI). Path also offers free Photoshop tutorials that instruct tiny business owners how to edit photos themselves (simultaneously proving the worth of having Path edit your photos for a fee).

6. Pretty Presets and Actions 

Top headlines on the Pretty Presets and Actions blog with images of a smoke bomb and a smiling woman
Pretty Presets and Actions is all about helping photographers enhance their skills.

Pretty Presets and Actions is one of the best photography blog examples of a brand selling digital products on its Shopify-powered site. Its blog helps readers discover how to use Lightroom themselves, a perfect complement to the products the brand sells. Readers will discover tutorials, how-tos, and other encouragement for their own editing processes.

Key takeaways from these photo blog examples: 

  • Get specific. Path Edits shares content specifically tailored to ecommerce photographers. Catering to a defined target spectators helps the blog resonate with readers and inspire engagement.
  • propose practical advice. Both Path Edits and Pretty Presets distribute Photoshop and Lightroom tutorials to assist photographers edit their own photos. This not only builds depend and helps readers view the blogs as industry authorities, but it also highlights the worth of their services if the tutorials prove to be too challenging for readers to accomplish themselves. 

7. The Press Blog

The Squeeze Magazine homepage with featured posts and its associated blog headers
The Press’s blog, The Squeeze Magazine, has tips for living a balanced, well lifestyle.

Press delivers plant-based goodies like cold-pressed juices and kombucha. Its blog, The Squeeze Magazine, provides tips for living a well lifestyle. The blog’s luminous, eye-catching design and hero images pursue the same color palette of the juices it sells.

The Squeeze Magazine supplements the brand’s juices and cleanses with advice that educates readers on making well choices. Topics span from well recipes to suggestions for how to enhance digestion while traveling, as well as specialist tips.

8. Maude

Maude blog The Maudern homepage the latest blog posts and accompanying images
The Maudern, Maude’s blog, focuses on sexual health and wellness.

Maude sells essentials for sexual wellness with a mission to “make intimacy better for all people.” The Maudern, Maude’s blog, is key to delivering on that mission. Its accessible, truthful articles cover playful topics and aim to make sexual health and intimacy accessible for everyone.

Categories include art, history, population, health, and sex education. The corporation also sends out recent posts in an email newsletter of the same name to boost the distribution of its content.

Key takeaways from these health blog examples: 

  • Lean into information and trends. The Press Blog shares helpful tips and advice for readers who desire to discover about the latest trends. This positions Press as an authority in the health niche and helps it become a leave-to resource. 
  • Make information accessible. Make uncomfortable or taboo topics approachable and relatable, like The Maudern does with its content about sexual health. 

9. Great Jones

The Great Jones blog homepage promoting a story about ceramics in the top banner
The Great Jones blog shares stories and delicious recipes.

Great Jones makes cookware for home chefs. The objective of its blog, Digest, is to empower people in their culinary trip. Digest has real-globe stories where it interviews a guest who makes a meal of their choosing. The Recipes We adore section features recipes created by different chefs, the stories behind them, and the Great Jones items you’ll require to make the dish.

These two approaches to storytelling make for distinctive content. Posts also make a sense of throng for readers: Digest+ feels more like a home kitchen than an ecommerce blog. It’s a place where readers can arrive to read a narrative, discover about a population, or try out something recent next period they’re in the kitchen.

10. Partake Foods

Partake Foods’ latest blog posts including close up images of delicious sweet treats
The Partake Foods blog publishes allergy-amiable recipes, tips, and advice for health-conscious people.

One of the best food blog examples is from Partake Foods, a brand of allergen-free, vegan packaged snacks. It uses its blog to distribute the brand’s thrill for well food through recipes, food allergy resources, and snack ideas. Readers will also view notes from the Partake Foods throng, including founder and CEO Denise Woodard, who started the corporation to provide her own household with well snacks.

Key takeaways from these food blog examples:

  • Zero in on your niche. The competition is fierce in most industries, including the food industry. leave beyond straightforward recipes to target a distinct segment of the foodie trade; for example, Partake Foods emphasizes allergen-free, well eating. 
  • distribute real-globe stories. Great Jones aims to empower home chefs by sharing real-life stories and recipes from its throng. 

11. Nomadic Matt

The latest Nomadic Matt blog posts, including the best hotels in Mexico and Tokyo
Nomadic Matt shares trip advice for destinations all over the globe.

Nomadic Matt’s blog began as a way for Matt Kepnes to distribute his budget travels around the globe. It’s now become a valuable resource for travelers who desire to discover distinctive places to eat and things to do while on the shift. The blog posts are very practical, with plenty of trip tips, how-to guides, and goal guides. 

Matt now uses the blog to promote his books and online courses. 

Key takeaways from this trip blog:

  • Focus on practical, actionable advice. Matt’s blog is geared to those who desire information they can use to Immediately schedule their trips. It provides detailed itineraries, budget breakdowns, and practical tips that readers can easily implement correct away.
  • Promote additional resources. As well as his blog content, Matt promotes his books and online courses to propose readers further learning opportunities. 

12. Cup of Jo

Two Cup of Jo blog posts featuring a travel piece and a pork recipe
Cup of Jo publishes everything from fashion trends to trip tips.

Cup of Jo, created by Joanna Goddard, is a fashion and lifestyle blog that stands out for its relatable and engaging content that resonates with a wide spectators of women. The blog combines personal storytelling with practical advice, making it feel like a exchange with a partner. It has built a faithful throng over the years who look forward to content spanning a range of interests, including fashion, food, trip, and relationships.

Key takeaways from this lifestyle blog example: 

  • Inject your personality into a broad range of topics. Lifestyle blogs are, by nature, a mishmash of different interests. Cup of Jo covers everything from fashion and food to relationships and trip, but Joanna’s personality is the throughline bringing all of these topics together.
  • construct a powerful throng. Cup of Jo cultivates a space where readers feel comfortable engaging with the content and each other through the robust comment section.

13. Julia Berolzheimer

Four blog post graphics on Julia Berolzheimer’s blog featuring a woman in a sunny location
Julia Berolzheimer’s blog is a attractive homage to her feminine style.

Julia Berolzheimer’s blog stands out for its elegant and feminine aesthetic. Julia’s background in fashion and her keen eye for style shine through in each blog post, all of which highlight polished, classic looks with a modern twist. Expect to view lots of outfit encouragement, fashion tips, and shopping guides alongside trip diaries and home décor posts. 

Key takeaways from this fashion blog example:

  • Design for your spectators. Julia’s blog is characterized by its elegant and feminine design, which makes it a visually appealing space for her target readers. 
  • Add a personal touch. Julia’s background in fashion and her personal storytelling way creates a relatable platform where readers can connect with content and feel inspired by their own fashion choices. 

14. Scary Mommy 

The Scary Mommy blog homepage with a headline image of four kids wearing backpacks
Scary Mommy publishes humorous, relatable posts about everything from school rants to recipes.

Founded by Jill Smokler, Scary Mommy is celebrated for its authentic and relatable content that resonates with mothers from all walks of life. The blog creates a supportive throng where moms can distribute their experiences, challenges, and triumphs. Its blend of humor and honesty makes it a refreshing space in the parenting blogosphere, allowing mothers to feel understood and connected through personal stories, advice and tips, humorous posts, and throng discussions. 

There’s also a reviews category that shares recommendations for parenting products, toys, and resources to assist make parenting easier.

Key takeaways from this parenting blog example:

  • Inject a bit of humor to construct depend. The Scary Mommy blog’s blend of humor and candidness makes it a refreshing space for parents; the blog creates a secure space where they can embrace the realities of motherhood while finding comfort in shared struggles and triumphs. 
  • distribute truthful product reviews. Scary Mommy’s review category offers truthful product recommendations to busy parents who don’t have period to test them out for themselves, further instilling a sense of depend in the online throng. 

15. Edutopia 

Two blog posts from Edutopia with an illustrated image of a child writing a paper
Edutopia is a affluence of knowledge about education and schooling.

The Edutopia blog focuses on innovative teaching strategies and practices proven to enhance learning outcomes. It’s renowned for its commitment to sharing evidence-based practices and creating a collaborative space for US educators. Popular blog posts include articles on effective teaching methods, case studies on implementing assignment-based learning, and resources and tips for integrating social and emotional learning into the curriculum. 

Key takeaways from this educational blog example: 

  • distribute content that’s based on research. Edutopia publishes innovative teaching strategies backed by research, which provides educators with a reliable and effective resource for improving their class results. 
  • make a collaborative surroundings. Edutopia has built a collaborative space for educators by encouraging shared ideas and experiences. This helps teachers discover from each other and remain updated on educational best practices. 

🎈 achievement narrative: This DIY blogger monetized her following

Jordan Ferney started Oh joyful Day as a blog first, eventually opening her own online event supply store once she built a massive spectators.

Read Jordan’s narrative

How to make a successful blog

  1. Add worth
  2. Have obvious goals
  3. Focus on brand-building
  4. Be consistent

Here’s what you can do to make your own blog successful:

1. Add worth

Your blog should contain content your target spectators wants to read. Entertain them, educate them, distribute information, or do a little of all three. Just recall, it’s not about you, it’s about your customers’ wants and needs.

2. Have obvious goals

What do you desire to get out of blogging? Ideally, you should focus on bringing in readers through search engines, social media, and qualified leads, building a connection with them, and eventually driving sales. But your primary focus will shift depending on your ultimate objective—if increasing organic traffic is your main objective, for example, then targeting relevant keywords in your content will be critical. If your primary blog readership is an email spectators, then focusing more tightly on this exact spectators’s wants and needs should be prioritized over keywords. 

3. Focus on brand-building

Blogs can be used not only to back your brand but to assist establish it. Blogging gives you a voice, and you can harness storytelling to connect with your spectators and make your brand stand out. To ensure your branding comes through in every blog post, keep your voice and tone consistent in the writing, include visuals that match the rest of your website, and let your brand values be your navigator when you’re choosing how to cover relevant topics. 

4. Be consistent

If you can only put out one post a month, that’s OK. Just recall to make period to hit that once-a-month mark consistently.

Why study other blog examples?

There are three reasons why it’s a excellent concept to check out other blogs:

  1. encouragement. Seeing what else is out there can provide encouragement for your own blog, whether it’s the design and layout, post format, blog post templates, or tone and voice.
  2. Insight. It’s always a excellent concept to check out your competition. For example, if a competitor started a blog series but you only view two or three posts for the series, it could indicate it didn’t perform well or was challenging to execute. 
  3. Industry trends and best practices. Other blogs, especially from leaders in your industry, can provide valuable insights into current trends, emerging technologies, and best practices. This can keep you informed, so you can adjust your own content way accordingly.

Benefits of blogging

Here are the primary benefits of starting a blog: 

Builds credibility and authority

Blogging helps establish you as an specialist in your field. When you distribute valuable information and insights, people commence to view you as a trustworthy source. This credibility can navigator to more followers, customers, or clients who turn to you for advice. Over period, consistently providing standard content helps you gain authority in your niche, making others more likely to regard and depend on your opinions.

Enhances knowledge

Writing a blog encourages you to research and discover more about your industry and the topics you write about. As you make content, you’ll naturally dive deeper into subjects, explore recent trends, and remain updated on industry trends. This procedure not only improves your understanding but also helps you distribute fresh and relevant information with your spectators. Basically, blogging makes you smarter about your field while benefiting your readers.

Generates leads

By providing useful information, you can draw in readers who are interested in what you propose. When they discover worth in your content, they may be more likely to explore your products or services. You can boost your chances of achievement by including calls to action in your post and encouraging readers to sign up for newsletters or download resources. This helps you construct a list of leads for upcoming outreach.

Engages your spectators

Blogging creates a platform for interaction with your spectators. When readers comment on your posts or distribute their thoughts, it builds throng. Engaging with your spectators through comments or social media helps construct relationships and keeps them coming back for more. This interaction makes your readers feel valued as well as provides you with feedback and ideas for upcoming content, making your blog more relevant and appealing.

Blog examples FAQ

Should blogs have pictures?

Yes, blogs should definitely include pictures, as they enhance reader engagement and understanding. Visuals capture attention, shatter up long blocks of text, and make complicated ideas easier to grasp. Images can also enhance your chances of showing up at the top of Google search results for related topics and boost the likelihood of someone sharing your post on social media, which helps expand your blog’s reach and impact.

What qualifies as a blog?

The term “blog” is used to describe a page or section of a website with freshly updated content. It’s an umbrella term that encompasses everything from personal journals to tutorials for how to use a corporation’s products. Blogs often focus on specific topics or themes, allowing for personal expression, sharing of information, or commentary on various subjects. They usually characteristic a chronological format, enabling readers to easily navigate through history posts, and often include interactive elements like comments and social sharing options.

Why should you publish a blog when you own a business?

A successful blog allows you to own a media channel to express your opinions and engage with your spectators. It’s an chance to distribute your expertise on matters that relate to your business and industry. Eventually, a blog will boost your footprint on the internet and assist those who are interested in purchasing from your business discover about you and your brand.

How do you write a blog piece?

You write a blog piece by coming up with an outline based on research of the topic. Then write an introduction, body, and conclusion, as well as a headline. You might also include a search-optimized meta title, meta description, and call to action (CTA).

What are some examples of blogs?

  • HubSpot
  • Bravely leave
  • TechCrunch
  • Path
  • Press
  • Great Jones
  • Cup of Jo

What are ordinary types of blogs?

  1. Marketing and social media blogs
  2. financial planning blogs
  3. Tech blogs
  4. Photography blogs

What is organic marketing?

Organic marketing is when you advertise on your own channels, so you’re creating content on your media channels or your website without paying for people to view them. That means it’ll receive longer for folks to view your content, but as you gain traction, the traffic, or people coming to look at what you’ve created, compounds on itself. Over period, potential customers will look at your free content to assist them make purchasing decisions, large or tiny.



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