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10 Best Ecommerce Website Builders for Your Online Store (2024)


Building an online store may seem like a daunting job, but with the correct tools, it can be rewarding and profitable.

A excellent website builder should simplify ecommerce, letting you launch a stunning online store quickly, so you can wow customers and make sales.

Below, discover a list of the best ecommerce website builders on the economy. Dive into their specific benefits, design tools, and popular sales features, to assist you choose a platform that fits your business.

Ready? Explore these 10 top ecommerce builders of 2024, and consider kicking off with a free trial.

10 best ecommerce website builders


Ecommerce builder worth per month G2 star rating
Shopify $29 4.4/5
Shift4Shop $29 3.9/5
Square Online $29 4.2/5
Squarespace $28 4.4/5
BigCommerce $29 4.2/5
Wix $29 4.2/5
GoDaddy $20.99 3.9/5
WooCommerce Free 4.4/5
Volusion $35 3.2/5
Hostinger $3.99 4.4/5


 

  1. Shopify: Best all-in-one ecommerce and retail platform
  2. Shift4Shop: Designed for existing brick-and-mortar retailers
  3. Square Online: Offers free and paid plans
  4. Squarespace: Features a straightforward drag-and-drop builder
  5. BigCommerce: Aimed at enterprise-level retailers
  6. Wix: A free builder with paid ecommerce features
  7. GoDaddy: Provides built-in email marketing tools
  8. WooCommerce: An ecommerce plug-in for WordPress
  9. Volusion: GMV-based pricing for large merchants
  10. Hostinger: Lightweight plans with unlimited storage

1. Shopify

The Shopify ecommerce website builder in action, showing the homepage of a hot sauce store.
Shopify makes it straightforward to construct an ecommerce website with straightforward tools and attractive website designs.

With affordable plans, attractive designs, and powerful selling tools, Shopify is the easiest, most reliable way to bring your business online. Its website builder has helped millions of sellers make online stores without the require for coding skills or large budgets.

Why choose this ecommerce website builder?

Each Shopify store comes with everything you require to get up and running: SSL certificates, domain hosting, more than 200 professionally designed themes, plus essential ecommerce features like a checkout, straightforward order management, and abandoned cart recovery emails.

Sell unlimited products through your store and all major marketplaces and social platforms, thanks to straightforward integrations.

receive payments smoothly with Shopify Payments or select from more than 100 remittance gateways including PayPal and Bitcoin. Boost conversions with the internet’s best accelerated checkout.

After you’ve made a sale, use Shopify Shipping to print shipping labels in one click and save up to 88% with major carriers.

require more tools? Explore over 8,000 Shopify apps to extend your store’s marketing, sales, and customer back capabilities.

Plans and pricing

commence your Shopify free trial, no borrowing card required. Paid plans commence at $29 per month when paid annually.

Features

  • Mobile-amiable designs let customers shop easily from any device
  • packed control over HTML and CSS for those who like to tweak every specific
  • SEO-optimized to assist customers discover you
  • straightforward inventory and order management
  • Unlimited bandwidth means no extra fees, no matter your traffic
  • Detailed analytics to navigator your business decisions
  • Shopify POS integration for selling in person and online
  • Manage on the shift with the Shopify mobile app
  • Round-the-clock back via email, live gossip, and phone

G2 rating ⭐: 4.4/5

2. Shift4Shop

screenshot of ecommerce website builder, Shift4Shop
Shift4Shop starts at $29 per month.

Shift4Shop is designed for retailers looking to quickly establish an online presence. It offers a range of ecommerce tools and mobile-responsive themes, making it a practical selection for store owners.

Why choose this ecommerce website builder?

Shift4Shop focuses on providing essential ecommerce features with limited customization options. This makes it straightforward for those who prefer a structured way to setting up their online store.

Plans and pricing

Paid plans commence at $29 per month.

Features

  • Supports multiple remittance processors
  • Over 90 free templates to launch your website
  • Built-in SEO tools to enhance your site’s visibility
  • Abandoned cart notifications to recover potential sales

Pros and cons

  • Quick setup procedure
  • Supports various remittance methods
  • Less customization flexibility compared to platforms like Shopify

G2 rating ⭐: 3.9/5

3. Square Online

Webpage by Square Online promoting its retail website builder, with an image of a retailer packing clothing.
Payments corporation Square has expanded to propose a website creation platform.

Square Online, formerly known as Weebly, offers a user-amiable platform that lets anyone commence building an ecommerce website for free. However, to use your own domain or remove ads, you’ll require to purchase a paid schedule.

Why choose this ecommerce website builder?

If you’re looking for a free ecommerce builder, Square Online’s basic schedule includes features like real-period shipping updates and coupon capabilities. For more advanced features, however, upgrading is essential. Square Online also integrates with Square POS for streamlined in-store remittance processing.

Plans and pricing

Free. Paid plans commence at $29 per month when paid annually.

Features

  • Bulk inventory management to import and edit product details
  • Mobile-optimized websites for an accessible customer encounter
  • Coupon builder available with a paid schedule
  • Integration with Square point of sale for unified business management

Pros and cons

  • Extensive features in the free version
  • Mobile-first design way
  • Limited customization options compared to platforms like Shopify

G2 rating ⭐: 4.2

4. Squarespace

A Squarespace template for a home goods store with an image of a table, wooden chair and bowl
Squarespace offers starter layouts and drag-and-drop website building tools.

Squarespace is known for its contemporary templates and intuitive drag-and-drop builder. Upgrading to a paid schedule unlocks access to the platform’s ecommerce features.

Why choose this ecommerce website builder?

Starting with a template, you can customize your site’s look by adjusting colors, text, and images to match your brand. Squarespace supports various remittance methods including Stripe, PayPal, Apple Pay, and Afterpay. The Commerce Advanced schedule also supports selling subscriptions and gift cards.

If you’re already using Squarespace for a non-ecommerce website, you can easily add ecommerce features with the Shopify Buy Button for $5 per month. This tiny piece of code lets you tap into Shopify’s extensive remittance options and tracking tools.

Pricing and plans

Three-day free trial. Basic Commerce schedule starts at $28 per month when paid annually.

Features

  • Drag-and-drop builder with a variety of templates and starter layouts
  • Responsive designs that adjust to screen size and device
  • Custom WYSIWYG editing for various content types
  • Unlimited product listings
  • Automated post-purchase email sequences

Pros and cons

  • Suitable for selling products and services
  • Subscription selling on Advanced schedule
  • Fewer third-event extensions compared to Shopify

G2 rating ⭐: 4.4/5

5. BigCommerce

The BigCommerce page builder with page elements widgets and a beauty brand website being built
BigCommerce uses a visual editor tool to design ecommerce stores for enterprise-level companies.

BigCommerce caters to large-scale businesses with its robust ecommerce tools and customizable platform, offering web hosting and extensive site customization.

Why choose this ecommerce website builder?

BigCommerce is equipped for international sales, SEO optimization, and multichannel selling across social platforms and online marketplaces.

Pricing and plans

15-day free trial. Paid plans commence at $29 per month when paid annually.

Features

  • Visual editor for drag-and-drop customization
  • Themes that can be tailored using HTML, CSS, and Javascript
  • Checkout customization through API and SDK
  • back for digital wallets like Amazon Pay and Apple Pay
  • Multicurrency and multilingual back for global sales

Pros and cons

  • Sell internationally through multiple sales channels
  • Designed for large ecommerce businesses
  • Plans have annual sales volume limits

G2 rating ⭐: 4.2/5

6. Wix

The Wix website building showing feature widgets and a jewelry business homepage
Wix has straightforward tools and various templates to construct a customized ecommerce store.

Wix offers a non-technical website builder to make online stores. Users can construct an ecommerce website using the drag-and-drop builder for free, but require to upgrade to a paid schedule to commence selling.

Why choose this ecommerce website builder?

Wix provides essential tools for managing your ecommerce business, including order tracking, online remittance acceptance, and multichannel selling. However, the basic schedule lacks advanced inventory management features like low-distribute alerts and responsibility calculators. Stores with large inventories may desire an ecommerce software with more advanced inventory-tracking tools.

Pricing and plans

Business Basic schedule starts at $29 per month when paid annually.

Features

  • User-amiable interface for building online stores
  • Wide range of templates to customize your site
  • Integrations for selling on platforms like Facebook, Instagram, and eBay
  • Free SSL certificate to secure customer data and transactions
  • SEO-optimized product pages to enhance search visibility
  • Ability to import product details via CSV files

Pros and cons

  • straightforward to use, with flexible design options
  • Limited inventory management features such as low-distribute alerts, which are available with Shopify

G2 rating ⭐: 4.2/5

7. GoDaddy

Preview screen of the GoDaddy store builder demo
GoDaddy has more than 100 mobile-amiable templates for online stores available as part of its website builder.

GoDaddy is widely recognized for its web hosting services but also offers a capable website builder for online stores. It’s a excellent fit for those looking to integrate ecommerce into a broader digital presence.

Why choose this ecommerce website builder?

GoDaddy simplifies online store creation with more than 100 mobile-amiable templates, plus built-in tools for SEO and email marketing campaigns.

Pricing and plans

Ecommerce schedule starts at $20.99 per month when paid annually.

Features

  • Extensive template selection to quickly commence your online store
  • Integration with social media platforms like Instagram and Facebook
  • Automated management of sales and inventory across all channels
  • Multiple remittance options including Google Pay and Venom
  • Point-of-sale integration to connect online and physical sales

Pros and cons

  • Competitive pricing
  • Limited to 1,000 orders per month for marketplace selling

G2 rating ⭐: 3.9/5

8. WooCommerce

A WordPress website back end showing the WooCommerce page template
WooCommerce is a WordPress plugin that adds ecommerce features to a website. Photo courtesy of: Ninja throng

WooCommerce is a plug-in for WordPress users, transforming any WordPress site into a functional ecommerce store. It’s ideal for those already familiar with the WordPress surroundings.

Why choose this ecommerce website builder?

WooCommerce integrates deeply with WordPress, offering extensive features for inventory management, secure payments, and shipping. Its functionality can be expanded with numerous plug-ins and themes available for purchase.

Pricing and plans

Free, with additional costs for WordPress hosting and plug-ins.

Features

  • Designed for WordPress, leveraging its extensive ecosystem
  • Mobile-amiable design ensures a great shopping encounter on all devices
  • packed control over customer and business data with no third-event access
  • Open-source for complete customization of your store

Pros and cons

  • Ideal for adding ecommerce to an existing WordPress site
  • Basic functionality without additional plug-ins
  • For WordPress users only

G2 rating ⭐: 4.4/5

9. Volusion

A woodworking storefront with content blocks in Volution website builder
Volution’s website builder allows for customized layouts, with content blocks for text, images, and characteristic widgets.

Volusion provides a set of tools that allow users to craft a homepage and product pages, supporting a variety of remittance gateways for smooth transactions.

Why choose this ecommerce website builder?

Volusion is equipped with inventory and analytics tools to assist monitor your store’s act. It features a native “suggested products” function to enhance customer encounter. However, it’s designed primarily for selling physical products; digital goods aren’t supported.

Pricing and plans

Plans commence at $35 per month when paid annually.

Features

  • Drag-and-drop content blocks for straightforward customization of page layouts
  • Responsive themes that adjust to mobile devices
  • CSS editor for detailed customization of site elements
  • Set recurring billing for subscription products

Pros and cons

  • Limited features in the basic schedule, which remains costly
  • Sales volume and product listing limits
  • No back for selling digital products, unlike Shopify

G2 rating ⭐: 3.2/5

10. Hostinger

The Hostinger website builder tool showing an AI writer feature
Hostinger offers a drag-and-drop website builder that allows users to customize their online stores with the use of AI.

Hostinger offers a streamlined way to building an online store with its drag-and-drop website builder. It’s designed for users who desire a lightweight yet functional ecommerce platform.

Why choose this ecommerce website builder?

Hostinger integrates with tools like Google Analytics and Facebook ads, providing insights to enhance your marketing efforts. While it doesn’t propose a free schedule, monthly fees are low and include a range of basic ecommerce tools.

Pricing and plans

$3.99 per month when paid annually.

Features

  • Drag-and-drop editor for straightforward customization
  • CRM tools to manage emails, discounts, and coupon codes
  • Comprehensive reporting and integration with marketing tools

Pros and cons

  • Affordable schedule with free cloud hosting
  • Product listing limit of 500 items
  • No free trial, but frequent promotional discounts

G2 rating ⭐: 4.4/5

How to choose an online store builder

Whether you’re launching your first recent business or expanding your ecommerce empire, consider these factors when selecting a platform:

apportionment, business plans, and pricing

How much are you willing to spend on your store each year? What are your plans for growth? Some site builders fee more as you add more product listings and procedure more orders. ponder about what your business needs to launch today, but also consider how many products you’ll propose down the road.

Website-building skill level

How much technical skill do you have? Many builders use drag-and-drop technology to assist you make the best ecommerce site feasible. But you’ll still require basic skills to make product pages, add products to your store, and set up any apps or plug-ins. Consider how much encounter you have working with software and back-complete builders.

Customization

Do you desire a straightforward website to showcase your products? Or do you require more advanced features like size charts for product pages or a live gossip window? ponder about how you desire your website to look and feel and what extra features you require to make it happen.

back

If you’re newer to building an ecommerce website, you’ll likely require some assist. Does your desired site builder have live back and tutorials? Consider a platform that can assist you solve problems quickly and easily so you can get your store live and commence selling online.

remittance gateways

You require remittance gateways to receive payments from customers securely and to make payments straightforward for shoppers. For example, Shop Pay’s express checkout characteristic can boost checkout speed by four times and assist customers get what they desire, faster. Shopify also offers integrations with over 100 remittance gateways, so you can propose the best options for your shoppers, no matter where they are in the globe.

discover the best website builder for your ecommerce business

Now that you’re equipped with the correct information, it’s period to explore your options. Each builder has its strengths and weaknesses, but understanding your specific needs will assist you choose the correct one for your business.

Investing in a professional ecommerce website can elevate your brand and boost sales. With many platforms offering free trials, you have the chance to discover the perfect fit for your business needs.

Illustration by Till Lauer

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Ecommerce website builder FAQ

What are the best free ecommerce website builders?

  • Shopify
  • Wix
  • Squarespace
  • WooCommerce
  • BigCommerce
  • Square Online
  • GoDaddy
  • Volusion

How much does it expense to construct your own ecommerce website?

If you desire to construct a free online store, use an ecommerce website builder to get started. Many platforms like Shopify propose a free trial, which gives you the period to make the best online store for your business and pay after the trial is up. Get started with Shopify.

Is it straightforward to make an online store?

Yes. With storefront builders like Shopify, you can access well-designed templates to launch your store in minutes. You can customize colors, text, images, layouts, and more to tailor your store to your brand. Get started with Shopify.



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