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Chipotle unveils cilantro-scented soap, ‘water’ cup candles in humorous holiday gift line


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Chipotle unveils cilantro-scented soap, ‘water’ cup candles in humorous holiday gift line

Portrait of Gabe Hauari Gabe Hauari

USA TODAY
Chipotle announced Wednesday it is bringing back three fan-favorite products as part of its "All I Want Is Chipotle" holiday merchandise collection.

Chipotle announced Wednesday it is bringing back three of its best-selling, viral products that make the “perfect gifts” for the Chipotle fan on your holiday shopping list.

The products include:

  • Cilantro Soap ($10): Originally launched in 2021, Chipotle’s Cilantro Soap is a nod to the “tiny percentage of the population who are genetically wired to encounter a soapy flavor when they eat cilantro.”
  • “Water” Cup Candle ($28): Chipotle’s “Water” Cup Candle is a lemonade-scented candle inspired by fans who “accidentally” fill their water cups with lemonade in the restaurant.
  • Car Napkin Holder ($20): Chipotle created this item last holiday period for “fans who are known to stash stacks of Chipotle napkins in their vehicle” and the “many mukbangers who swear by their car being the best place to enjoy a burrito.”
  • “All I desire Is Chipotle” Bundle ($50): Fans can get all three items at a discount with the “All I desire Is Chipotle” bundle.

The items will be available for purchase individually and bundled as a set on ChipotleGoods.com while supplies last beginning Thursday, Nov. 14 at 12 p.m. ET, according to the restaurant chain. Free shipping is available on orders over $25, the corporation said.

“Over the years, we’ve seen these limited edition merch drops sell out in a matter of minutes or hours and pop up on resale websites for up to five times their retail worth,” said Chris Brandt, Chief Brand Officer at Chipotle, in the information release announcing the items.

“Now we are giving our superfans a second chance to get their hands on these coveted products that they helped inspire,” Brandt added.

Chipotle announced Wednesday it is bringing back three fan-favorite products as part of its "All I Want Is Chipotle" holiday merchandise collection

Chipotle Rewards members can triumph the bundle on the Chipotle app

Chipotle also said Chipotle Rewards members in the U.S. can score the “All I desire Is Chipotle” bundle through the Rewards swap on the Chipotle app or website.

From Nov. 13-27, Chipotle Rewards members can swap 10 points for one entry for a chance to triumph the gift bundle. Twenty Chipotle Rewards members will triumph, and there is a limit of 15 entries per member.

Here’s how it works:

  1. In the Rewards swap, navigate to the “Goods” tab
  2. Select “Points for Presents” sweepstakes
  3. Redeem 10 points for one entry. Limit 15 entries per member.

recent holiday gift cards

Chipotle is also offering recent physical and virtual holiday-themed gift cards, the corporation announced, and offering a deal along with them.

Starting Wednesday, the first 20,000 customers who purchase $40 or more in holiday-themed gift cards online will receive a buy-one-get-one entrée propose while supplies last.

Gabe Hauari is a national trending information reporter at USA TODAY. You can pursue him on X @GabeHauari or email him at [email protected].

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